MEET THE MAKERS
Generate health and self-confidence
by producing clean, green,
and highly-effective products.
We believe in compassion,
and making a difference in the community.
What made you want to start Honey Belle?
A couple years ago, my mom started developing skin allergies to department-brand products. My parents are both holistic doctors of natural medicine, so my mom started making her own creams and lotions for herself and her patients to treat their skin issues. Shortly after, I developed psoriasis.. I then became an ingredients-whore, and got OBSESSED with reading EVERYTHING on my beauty bottles. After shopping the natural + organic world, I realized everything was really expensive-- especially as a broke college student. So, with my mom's knowledge about herbs plus her first-hand dive into apothecary, I hit the kitchen!
Where does your product inspiration come from?
Each of my products stem from a certain skin issue or skin complaint people deal with. From acne scarring, to blackheads, to uneven and blotchy complexion, eczema, rosacea, psoriasis, chicken skin... I consult my team of holistic doctors (aka my mom, dad, and uncle) on their knowledge about herbs and traditional oriental medicine, and how certain plants and herbs can promote the healing and overall health of the skin.
What makes your product different?
What makes my product different is that when a recipe is born, they’re used by real humans on a daily basis. And they’re constantly tweaked and adjusted until we really fall in love with them. They’re not created by a room full of investors, then in a lab environment with animals; they’re created by real humans, with real love, for an intention of natural healing. We use clean, natural, and organic ingredients, and create them in small-batches in our micro-factory in Southern California.
What does “Honey Belle” mean?
"Honey Belle" stands for 'natural beauty.' When it came time for me to make an alias for myself, I wanted essences of both expressions. So I made lists of words that correspond to 'natural', and words that mean 'beauty." And when I put "honey" and "belle" together, it just flowed- and I fell in love.
Can you tell me more about your story? How did you turn your hobby into a business?
After falling in love with natural products, I started posting them digitally on social media with my “Honey Belle” alias. People started contacting me wanting to purchase them, so I set up an online shop as a channel to share my products physically. After a few weeks, people started emailing us with titles like “HONEY BELLE IS CHANGING MY LIFE,” and they were telling us how confident and happy they were in their own skin. I knew I had something here. So I turned to my boyfriend Calvin, and I said “Let’s do this. Let’s help people with their skin.” And we quit our full time jobs as 21-year-olds after college. And we never looked back.